IDEATION SPRINTS & CAMPAIGN TIMING

IDEATION SPRINTS
& CAMPAIGN TIMING

I help brands and agencies unlock fresh campaign directions and choose launch timing that works with the cultural moment, not against it.

Whether your team is stuck on positioning, circling the same ideas or unsure when to launch, these sessions give you structured creative processes and clear timing intelligence fast.

The outputs are built to plug directly into agency workflows, supporting strategy development, creative

Copy of AI AND THE PROMETHEAN MYTH (2).png

exploration and campaign planning without adding unnecessary complexity.

Often used alongside existing strategy, planning and creative processes.

IDEATION SPRINTS

Fast, focused idea generation for campaigns, launches or brand challenges.

A facilitated ideation sprint designed to unlock new campaign directions using structured creative constraints, narrative logic and symbolic pattern analysis. The process helps teams move beyond obvious ideas and surface concepts with emotional and cultural resonance.

Typical outcomes:

Clear creative territories or strategic angles
Campaign, activation or experiential concepts
New framing for an existing brief
Distinctive language, metaphors and narrative hooks

Example: How This Looks in Practice
Click here to see an example of how I use timing and symbolic analysis as a structured ideation tool.

Format:
Live session | Solo or team-based | Includes pre-session brief intake + post-session summary

To see an example of how I use timing and symbolic analysis as a structured ideation tool, check out this LinkedIn post.

Investment:

£950-£1,200

CAMPAIGN TIMING & MOMENTUM ANALYSIS

Sometimes the idea is right but the timing isn’t.

This session provides a strategic sense-check on when a campaign, launch or activation is most likely to gain traction, using cultural rhythms, symbolic timing and audience receptivity as a planning lens.

It adds nuance to standard timelines and complements media planning, rather than replacing it.

Typical outcomes:

Recommended launch or activation windows
Insight into periods of heightened emotional or cultural engagement
Guidance on pacing, sequencing and build-up

Example: Timing Insight in Practice
For a practical example of how timing analysis can inform campaign planning and cultural resonance, see this insight on leveraging predictable cultural moments:
Why Eclipse Season Is an Untapped Cultural Moment for Brands (opens in new tab)

Format:
60-minute session (remote) | Clear timing recommendations with rationale | Written summary suitable for internal planning

Investment:

£650-£750

Interested in using this on an upcoming project?
Get in touch to discuss scope, timing and fit by completing the form below:

Elemental Brainstorming™ is a unique ideation methodology developed exclusively by Unorthodox Consulting. Intellectual property protections apply.